Ah, that brilliant orange gleam, beckoning us from a Center City window. There’s just nothing like a public notice of application to sell alcoholic beverages to get our hearts racing.

We happened upon this one hanging in the window of 2101 Chestnut Street, in the ground floor of the River West condo building, across the street from the pending El Fuego. For the love of liquor, what’s going in there? Not sure yet, but we’ve traced the license transfer application back to one of the owners of Soho Pizza in Old City. More to come…